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In the fast-paced world of global business, time is a critical factor in determining the success or failure of a project.

 For companies looking to streamline their operations, nearshoring to Colombia offers a unique strategic advantage: time zone compatibility with North America.

 This customization enables 24/7 operations and real-time collaboration to ensure projects run smoothly and efficiently.

 Let’s take a look at how Colombia time zone can make a difference for your business.

 About the Colombia Time Zone

Colombia operates on Colombia Time (COT), which is UTC-5.

 This time zone is equivalent to Eastern Standard Time (EST) outside of daylight saving time and is only one hour behind Eastern Daylight Time (EDT) during daylight saving time in the United States. The country does not observe daylight savings time, and therefore stays the same throughout the year.

This minimal time difference is a huge advantage for  North American companies, allowing for seamless communication and collaboration.

Benefits of Colombia Time Zone in Nearshoring

1. 24/7 Operations

Aligning the Colombian time zone with the North American time zone allows companies to operate around the clock.

Teams in Colombia can continue working on projects after their North American teams have finished for the day and vice versa.

 This continuous workflow ensures that tasks are completed more quickly and projects move forward without unnecessary delays.

 2. Real-time Collaboration

With overlapping work hours, teams in Colombia and North America can collaborate in real-time.

 This means  meetings, discussions, and decision-making processes can take place without the delays that come with significant time zone differences.

 Real-time nearshore collaboration results in faster problem solving, more efficient project management, and a smoother overall process.

 3. Faster Delivery Times

By leveraging  different time zones, companies nearshoring to Colombia an achieve faster delivery times.

 Work can be shared between teams in Colombia and North America, ensuring continuous progress.

 This is especially beneficial for time-critical projects where meeting deadlines is crucial.

 4. Improved Efficiency

The ability to work across time zones increases overall efficiency.

Teams can take advantage of  time zone differences to ensure  work is completed by nearshore staff at any time.

 This flexibility allows for better resource utilization and  more efficient completion of projects.

Advantages of Nearshoring to Colombia

While we focus primarily on the time zone advantage, it’s equally important to consider the broader benefits of nearshoring to Colombia. Companies are increasingly recognizing Colombia as a top nearshoring destination for several key reasons.

Cost Efficiency

Nearshoring to Colombia offers significant cost advantages.

Labor costs are lower in Colombia than in North America, allowing companies to reduce operational costs without sacrificing quality.

 Access to Skilled Experts Colombia has a highly educated and skilled workforce, especially in areas such as IT, engineering, and customer service.

Companies can tap into this talent pool to improve their operations.

 Cultural Affinity

Colombia has many cultural similarities with North America, which can improve collaboration between teams.

 This cultural affinity also extends to business practices, work ethics, and communication styles.

 Favorable Business Environment

The Colombian government has implemented several initiatives to attract foreign investment, including tax incentives and free trade agreements.

 These measures create a favorable business environment for nearshoring.

 Conclusion

Colombia’s time zone compatibility with North America is a strategic advantage that can significantly improve business operations. This is just one of the many advantages of nearshoring to Colombia

 By enabling 24/7 operations and real-time collaboration, companies can reduce delivery times, meet deadlines easily, and increase overall efficiency.

 Combined with other benefits of nearshoring, Colombia has proven to be an ideal location for companies looking to optimize their operations and drive growth.

 Considering nearshoring to Colombia?

Connext Global Solutions assists mid-sized companies in creating tailored, dedicated nearshore support teams across the Philippines and Latin America. Learn more about working with Connext Global Solutions.

Reference:

World Clock – Colombia.  Time and Date. https://www.timeanddate.com/worldclock/colombia/bogota Accessed August 2024.

Reasons Why Colombia is a Top Nearshoring Destination. Connect Global Solutions. https://connextglobal.com/8-reasons-why-colombia-is-a-top-nearshoring-destination. Published November 14, 2023. Accessed August 2024.

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Photo by Ivan Samkov